What types of evidence are useful during trade dress mediation?

Trade Dress
Written By Darin M. Klemchuk

Consumer surveys, packaging comparisons, design history, competitive analysis, and market data are commonly used. Mediation offers a confidential environment for discussing such materials without risking public disclosure.

Darin M. Klemchuk

Darin M. Klemchuk is the Managing Partner and founder of Klemchuk PLLC.  He focuses his law practice on intellectual property and commercial litigation, anti-counterfeiting and IP enforcement programs, and legal strategy for growing businesses.  You can connect with Darin via email or follow up on LinkedIn.

http://www.klemchuk.com/team/darin-klemchuk/
Previous

Is trade dress mediation confidential?
Next

Can mediation prevent the need for a redesign or rebranding?